Assertiveness Skills

Assertiveness is an important skill for healthcare professionals, especially in primary care where patients often have complex and sensitive issues. Being assertive means being able to communicate your needs, thoughts, and feelings in a clear and confident manner while respecting the needs and feelings of others. It involves standing up for yourself, expressing your opinions, and making requests in a respectful and constructive manner.

Who’s it for?

This course is aimed at people in clinical and non-clinical roles at all levels. It is suitable for team members, supervisors, managers and practice partners. Assertiveness skills is for everyone! We will create a safe and supportive learning space for people to try out new ways of communicating.


Course content

Understanding assertive behaviour:

Learning the key characteristics of assertive behaviour, including effective communication, active listening, and boundary setting.

Identifying personal barriers:
Identifying and addressing personal barriers to assertiveness, such as fear of conflict, lack of confidence, or a tendency to avoid confrontation.

Developing assertiveness skills:
Developing effective assertiveness skills through role-playing, coaching, and feedback. This may include learning to use “I” statements, expressing needs and feelings clearly, and negotiating win-win solutions.

Applying assertiveness in practice:
Applying assertiveness skills in real-life scenarios in the primary care setting, such as communicating with patients, managing difficult conversations, and collaborating with colleagues.

Key Features

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Available as a standalone course or as part of a programme

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*This course is ready-to-go or fully customisable

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Face-to-face / Live virtual / Blended

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Fully updated for 2023 with content designed by Crescente

Assertiveness Skills

Course Summary

Guided Learning

Half-day course*
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"I just wanted to thank you for the great sessions that have been delivered over the last 4 months, I personally get a great deal to reflect upon out of them and have found the learning to be very insightful within my fairly new role."

Gemma Shone - NHS

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