Sales Skills

In today’s highly competitive business world, having strong sales skills is crucial to success. Whether you are an experienced salesperson looking to improve your techniques, or a novice just starting out in sales, this course will provide you with the knowledge and skills necessary to excel in the field. You will learn proven strategies and techniques for building relationships, understanding customer needs, and closing deals.

Who’s it for?

This course is ideal for anyone looking to enhance their sales skills and improve their performance, whether they are new to sales or a seasoned professional. Sales managers and entrepreneurs who want to develop their teams and scale their businesses would also benefit from this course.


Course content

Building a Sales Strategy:

Learn how to develop a sales strategy that is aligned with your company’s objectives and targets the right audience.

Effective Communication:
Discover how to communicate effectively with prospects, build rapport, and turn objections into opportunities.

Sales Techniques and Closing:
Master the art of selling, including prospecting, presenting, negotiating, and closing.

Sales Metrics and Analytics:
Understand how to measure your sales performance and use data to optimize your sales process and increase your productivity.

Customer Relationship Management:
Learn how to build and manage long-lasting relationships with your customers.

Sales Team Management:
Gain knowledge on how to lead and motivate a sales team to achieve targets and optimize performance.

Key Features

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Available as a standalone course or as part of a programme

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*This course is ready-to-go or fully customisable

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Face-to-face / Live virtual / Blended

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Fully updated for 2023 with content designed by Crescente

Sales Skills

Course Summary

Guided Learning

Half-day course*
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"I just wanted to thank you for the great sessions that have been delivered over the last 4 months, I personally get a great deal to reflect upon out of them and have found the learning to be very insightful within my fairly new role."

Gemma Shone - NHS

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