These qualifications are designed for individuals wishing to develop professional management and leadership practice, and who will have the knowledge, skills and behaviours to drive business activities in a senior management and leadership role.

Role and responsibilities may also include but are not limited to taking responsibility for people, projects, operations and/or services to deliver organisational success. They will have the professionalism to deliver impact, behave ethically and demonstrate a commitment to continual learning and development.

The qualifications have been designed for practising or aspiring managers in roles such as:

• Senior Manager
• Regional Manager
• Specialist Manager (with expertise in a specific business or technical function such as quality, finance, risk, marketing, sales IT, human resources etc.)
• Director
• CEO

Extensive research has been undertaken to ensure that these qualifications reflect tasks and activities of managers in the aforementioned roles in the workplace. Sources of information include, but are not limited to:

1. Comparability to national management qualifications
2. 21st Century Leaders Paper
3. A review of the roles and responsibilities of managers sourced from a range of UK companies Analysis of
4. Apprenticeship Standard for Senior Leader Master’s
5. Degree Apprenticeship (ST0480/01) Stakeholder consultation